we are: making travel simpler
National Express Calendar
National Express launched their new portal nationalexpress.com on the 1st April along with a new lowest price fare finder.
Both were designed and tested by our usability and research teams here at we are:london and launched as part of our on-going work as National Express’ lead usability agency.
Kevin Milnes, Head of E commerce for National Express, said:
“We set out to create a booking system with unrivalled simplicity and ease of use. The low fare finder delivers a wide range of £1 fares to the customer quickly and easily giving them the choice of when and where they want to travel within seconds.”
Read our case study or check out the National Express Group press release.
e-commerce, information architecture, interface design, market research, usability research, user centred design